About G. Lawrence Sanders

G. Lawrence Sanders, PhD, is a professor in the Department of Management Science and Systems in the School of Management at the State University of New York at Buffalo. He was a recipient of the Provost’s Exceptional Scholars Sustained Achievement Award from the University of Buffalo in 2007.  He has served as a department chair and the chair of the PhD program in the School of Management. He has taught MBA courses in India, Korea, the People’s Republic of China, and Singapore. His research interests are broad-based including, new product development and entrepreneurship, the ethics and economics of digital piracy, virtual worlds and game design, systems success measurement, cross-cultural implementation research, systems development, decision processes, innovation, and  technology transfer.

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7 thoughts on “About G. Lawrence Sanders

  1. While reading Developing New Products and Services: Learning, Differentiation, and Innovation, I found one of the most appealing analytical tools presented was the integration of the Ten-Ten, SWOT and Porter’s Five-Force Models into a very practical application of these principles for strategic planning. Check out Chapter 8 for this integrated model for Strategic Plannig.

    • Thanks for the comments Rich.
      I just mad a few minor changes to the templates. I moved the Strategy Canvas to the FAD template because it helps identify the product features that a company will focus on when positioning a product or service. I suspect that the Strategy Canvas will evolve over time.

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